The Go Guide is the paid advertisement piece that attendees receive when the arrive onsite. It contains happenings in the exhibit hall, including ads from exhibitors to try to drive traffic to exhibitor booths. I wrote the content for the full guide, developed the folio with proper ad/editorial ratio and oversaw review of the book to ensure accuracy of information. See the full guide, without the ad spaces, by clicking here. Samples are below.
Gabrielle Roman 